Position Details and Requirements

Does the idea of helping people develop their skills get you just as excited as the idea of developing nationwide marketing campaigns? Are you intrigued by marketing trends, data-driven projects, and finding out how to leverage the “next big thing” in your own marketing efforts?

Final question: when faced with a challenge, do you get excited or run away? If it’s the former, keep reading.

If you’re energized by challenging goals, you love problem solving, and you want to be a core part of developing a team that never backs down, you might be the perfect fit for our Marketing Manager role.

The Director of Demand Generation will be responsible for supporting our customers overall marketing and sales goals by strategizing, implementing, and maintaining digital marketing efforts through a variety of channels - including email marketing, client outreach, and the occasional Facebook Live appearance.

You are the Ultimate Generalist. You don’t know everything, but you know enough to be dangerous in:

  • Conversion funnels

- Content marketing

- Paid traffic
- Email marketing
- Social media

- Search marketing
- Data and analytics
- Testing and optimization

In addition, you must be able to coordinate and manage a team of marketing team members, while also collaborating with the executive team to ensure our marketing efforts are aligned with company goals.

This is an opportunity to shape our customers future.

Due to our unique team composition, there’s no other position in the world that offers as valuable a learning experience and professional growth opportunity as this.

If you’re an ambitious person with a growth mindset, then you couldn’t possibly want to work anywhere else.

You’re going to be part of a team that is moving incredibly quick. The speed with which we implement new ideas is likely faster than you’ve ever experienced. You’ll get a 360 degree view of how the business works and it will be your ideas that help us grow even faster.

On top of all that, compensation is extremely competitive with lots of room for growth.

Key Responsibilities Include:

  • ●  Lead the execution of all daily management of marketing programs from start to finish while driving collaboration with the team - you’re the fearless leader on the marketing team

  • ●  Developing and documenting new / better ways to get stuff done. Any and every idea you have will be heard. Seriously.

  • ●  Driving marketing strategy to sell tickets for the world’s largest law firm growth conference - featuring Gary Vaynerchuk (for the record - we sold out the last one three months early)

  • ●  Building genuine relationships with clients as you walk them through the video marketing (and paid marketing) process

  • ●  Provide recommendations to clients on how to improve upon their digital presence

  • ●  Figure out what the “next best thing” is (and the next best thing after that) to gather customer

    and market insights so you can develop strategies, increase customer conversions, and generate more qualified leads that result in hitting monthly goals (because we hate missing goals)

  • ●  Monitor all marketing data with a fine tooth comb to ensure every campaign is optimized, effective, and driving results. If it’s not, you know what to do.

  • ●  Create beautiful, organized, preferably color-coded reports on all marketing data to present to senior leaders on a weekly basis