Looking to hire a Paid Social Media Specialist in Boca Raton, FL!

Social Media Specialist

Description:

• Implement and manage Paid Social Advertising campaigns

• Ensure proper tracking setup in the Social platforms (Facebook, Instagram, LinkedIN, Twitter)

• Create Paid Social strategy programs for new campaigns or account structures based on

objectives.

• Manage the daily campaign optimization efforts of assigned accounts to ensure they are

achieving the traffic, engagement, and conversion goals

• Manage daily budget tracking process to make sure pre-defined spending levels are on pace

• Utilize team workflow system to manage and execute assignments as well as possess the ability

to prioritize assignments based on urgency and importance

• Manage bid rules and optimization efforts at the campaign, audience and ad levels to drive

account performance

• Review regular reporting and draw out campaign insights

• Manage the execution and reporting of ad, landing page, and vendor beta testing initiatives

• Collaborate with management, team members, and social outlets to define policies, processes,

and procedures to further drive efficiencies and performance for key stakeholders

• Keep current on the Social Media advertising industry and propose new ideas to further

enhance campaign tactics and capabilities

Basic Qualifications:

• 5+ years executing branding, lead gen, and ecommerce focused social media advertising

campaigns

• A thorough working knowledge of Facebook, Instagram, LinkedIN, Twitter and other advertising

interfaces, and be familiar with Pinterest, Snapchat.

• Ability to work well with cross-functional teams and prioritize time

• Comfortable working with team members at all levels, including senior management

• Ability to quickly learn new software packages

Preferred Qualifications:

• Experience working on e-commerce and/or lead generation campaigns

• Familiar with a major web analytics vendor

• Topical understanding of digital marketing attribution and cookie/login based audiences

Please send your resume to Lindsey@sloane-staffing.com.