Immediate Need For A Director Of Content Marketing In ATL

Our client in Atlanta is looking to hire a Director of Content Marketing ASAP. See below for requirements.

Position Details and Requirements

Did your friends always ask you to edit or proofread their assignments in college? Do you geek out over really great email subject lines? Are you passionate about persuasive marketing copy and engaging digital content? Can you catch a typo from a mile away?

 If you answered “Hell yes!” to any of these questions, then you might be the perfect fit for our client’s Director of Content Marketing role.

 The Director of Content Marketing will be accountable for honing and maintaining our clients brand voice across a variety of channels. In addition, you will be responsible for supporting their Video Group’s overall marketing and sales goals by planning, implementing, and maintaining digital content efforts through a variety of channels - including email marketing, thought leadership pieces, blogging, paid advertising, and more. On occasion, you will also be responsible for creating copy for more traditional marketing channels (i.e. direct mail).

Key Responsibilities Include:

  • Developing promotional plans to get the word out about our client across email, social, content syndication, and more

  • Creating content to sustain readers’ curiosity and create buzz around our client’s campaigns and initiatives

  • Planning, writing, and editing epic conversion-focused copy for blog posts, webinars, landing pages, newsletters, and more across a variety of digital platforms

  • Collaborating with internal and external thought leaders for co-promotional opportunities and brand strengthening opportunities

  • Amplifying our client’s digital content to expand reach with a robust distribution strategy

  • Wooing Google’s algorithm through strategic keyword implementation and SEO to ensure content is easily discoverable

  • Supporting the marketing and sales teams by planning and writing kickass email campaigns (bonus points if you can come up with clever subject lines)

  • Working closely alongside the Director of Marketing and CEO to create content that moves their initiatives forward (this may include guest posts, keynote speeches, and more)

  • Driving the creation of original concepts that result in effective and compelling communication

For Extra Credit (because you’re probably the kind of person who always got extra credit in school):

  • Send in a short intro video explaining why you’re a great fit for our client

  • Extra bonus points if it’s ridiculously awesome

Travel

  • This position is expected to require minimal travel

Perks

  • A few benefits you’re sure to enjoy:

    • Health insurance

    • Unlimited PTO (yes, really!)

    • 401(k) with company match (aka, free money)

    • A relaxation room with a zero-gravity chair

  • If you are the right fit, but not in Atlanta already, don’t worry! We will pay to get you here! (relocation expenses covered!)

REQUIREMENTS

The requirements are pretty straightforward. To qualify you must:

  • Have an ability to spot a typo or grammatical error from a mile away

  • Have a fast-paced work ethic that allows you to meet tight deadlines (24 hour deadline with a to-do list a mile long? No problem!)

  • Exhibit an infectious can-do attitude

  • Maintain a data-driven approach to marketing

  • Have a natural desire to take on new initiatives and stay on top of marketing trends (you’ll become an expert in 673 different things)

  • Take a team-centric approach to work and life

  • Kick ass every day

Past Experience Desired (but not required):

  • Experience running digital campaigns

  • Experience working with partners, thought leaders, and influencers in your category to build deeper partnerships driven by content

  • Experience developing and/or maintaining brand voice guidelines

  • Professional content creation

  • Wordpress

  • Hubspot

  • Hootsuite or other social media management platforms

  • Adobe Suite (InDesign, Illustrator, Photoshop, etc.)

  • HTML/CSS

Please send a resume and a cover letter (or video!) to lindsey@sloane-staffing.com to apply.